AWS Co-Sell 101: Meet the Team!
👋 Hi, Tackle Community! We’re V and Karen, and we handle Tackle’s co-sell relationship with AWS. On a daily basis, this means supporting deal acceleration conversations between our reps and AWS account teams, conducting Account Mapping sessions to uncover new pipeline, and leading presentations to AWS sales teams on how Tackle can support their customers. We want to take all this experience and help you scale your own co-sell motion!
These activities have been key drivers in building our reputation as the go-to Marketplace Partner for AWS, and increasing mutual lead flow. Here at Tackle, we drink our own champagne! Over the next few weeks, we’ll be sharing our key learnings on how we’re using Tackle’s platform and resources to build out a scalable co-sell engine, in a series called “Co-Sell 101”. Stay tuned for insights on:
- Getting your sellers to register deals in ACE
- Building your brand with AWS
- Setting the stage for a successful co-sell
- Generating pipeline through co-sell
- Scaling inbound lead flow at the team level, and more!
We align to AWS teams of all sizes, from Startups to Global Strategic Accounts, and will share best practices in adapting your co-sell strategy to each for maximum lean-in. Keep an eye out for our bi-weekly posts- which topics would you like to see covered?
